Exchange Tower Level 1, 530 Little Collins St Melbourne VIC 3000
03 70024120

Page Speed Optimization

A website is very essential to your business. It can help to market your products and services. This can go a long way in increasing your revenues and eventually enable you earn more profits. This is the reason why you should invest in a good website for your business. There are many things that you should consider when creating a website. You should ensure that it opens in less than two seconds. This will encourage more visitors to click to your site. You will realize that most people do not have the patience of waiting for slow websites to open. People always like websites that open faster so that they can get the information they need as soon as possible. If you your website loads slowly, few people might click your site.

Optimization of web pages is very essential in web designing. Most users will prefer sites that load faster. Speed optimized pages are very essential to your website. The following are some of the reasons you should consider hiring these services.

1. Your website is an SEO factor.

Most people would like their sites to rank high on search engines. Every day, millions of businesses do their best in order to position their websites higher on search engines. For this reason, regular activities should be performed so as to optimize a website. One of the most important factors of search engine optimization (SEO) is improving website speed. You will realize that Google does not like slow websites. Such websites could be penalized in ranking. This can be detrimental. This is the reason why you should ensure that your website loads faster.

2. Better user experience.

Active internet users are normally faced with a lot of information daily. This shows that the internet normally keeps them busy. This means that they normally prefer websites that load faster. Once users visit a website, they expect to receive the information they need as soon as they click on a page. If your website loads slowly, they will click off to other sites. This also affects the ranking of the websites. When a user accesses a slow website, he or she tends to click to other sites. The results of this action are:

·A high bounce rate

·Less opportunities for the content to be shared

·Google registers the website as irrelevant to the user’s need.

The above mentioned points have a direct relation with the ranking of the website in SERP as it won’t be considered as a significant source of information.

3. Mobile internet users are increasing on a daily basis.

Most people are buying smartphones each and every day. These smartphones normally help them to access the internet via their phones. Most of these people browse websites using their phones. This is the reason why you should consider improving the loading speeds of your website. This can help you a great deal.

4. Crucial for online stores.

You will realize that a fast website is crucial for online stores. Most online shoppers normally use their phones to purchase products from time to time. Therefore, it is important that you build an eCommerce website with a fast load time. This can go a long way in increasing your conversion rates.

While improving the loading speeds of your site, we do not change the following:

1. The content of your website

2.The way your website looks.

3. The placement of your website

It is not necessary to change the above mentioned features since customers need to remain familiar with your brand and so on. The following are some of the services we offer:

1. Reduce the page size

We normally ensure that your webpage does not have duplicate or unused scripts. This can greatly help in minimizing the page size and thereby improve speed of your site.

2. Compress CSS and java script.

You will realize that your CMS probably had extensions that will do this for you. If not, you can consider hiring our services. We can help in compressing the files for you. Minimizing these files can help in reducing their size and thereby increase the loading speed of your website.

3. Style sheet compression

You will realize that we normally ensure your documents and styles get compressed. We usually use Gzip tool. This can go along way in improving the speed of your webpage.

4. Configure Etags

We normally offer Etag configuration services for your webpage and creating DNS. This can help in making your site look more user friendly.

Those are some of the services that can help your website load faster. We are competent in this field and offer quality services. We can help in optimizing your website so that it can rank high on search engines. This is the reason why you should consider hiring our services. Hire us today and you will enjoy the results.

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Exchange Tower Level 1, 530 Little Collins St Melbourne VIC 3000
Email: info@clicktrends.com.au